Effective Copywriting Turn Words Into a Serious Sales Machine

We Write To Rank

We write long-form blogs, case studies, and e-newsletters that provide engaging content to build your content library and establish your brand’s expertise, authority, and trustworthiness. We do research to hunt for relevant materials with your desired topics. We perform extensive keyword research and structure your content to have high SEO relevance. Our content is easy to read and structured so Google can easily index them.

We Treat Your Copy as Our Own

Our writers are seasoned professionals in marketing, web development, copywriting, and SEO experts. Our goal is to give your content the same care, quality, and attention that we would put into our own.

Our research is extensive. We study your industry, review your website and your existing content, social media, and on-page SEO. We work to research reputable sources we can cite in our article, write drafts, edit, and do a second round of edits to get your content right. We also take care of the graphics, images, and design to make your content complete and attractive.

Our Work Offers Long Lasting Results

We creating content that is going to be relevant for years to come. We work with you to carefully pick topics that are important and evergreen to your audience and to avoid topics that could eventually become outdated. From time to time, it is generally worthwhile to edit or rewrite the post to reclaim and refresh any lost search traffic. This is something we routinely monitor and suggest updates to your current content library.

Copywriting Services

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Web Copy

Your website is the most important place to showcase your business. Consider it your home base of business. Unlike your profiles on various social networks, your website remains the digital property you own, a place where you control what gets seen and when. Driving people to your site should be one of your top online marketing priorities.

Here are a few guidelines to get you well on your way to creating a more effective copy.

Determine Your Key Message
Before you can develop website copy that addresses your prospects’ needs and wants, you need to know who those people are and what kind of verbiage resonates with them.
Define Your Key Value Proposition
you want your prospects and customers to know that they have come to the right place and you’re the business to serve them the best. You do that by creating a value proposition that tells your visitors what you do, why they need you and who you or your services work best for.
Create Your Call to Action
Your calls to action need to be clear and instructive. Direct people to where you want them to go, tell them what you want them to do and make it clear where you’re sending them.

Blogs

Building a blog presence takes time, and many businesses don’t have the time, patience, or budget for it. Creating blogs that are strong in content and evergreen is definitely a long-term strategy to boost your expertise and experience. The right blog content and SEO optimization will help you rank higher in Google and bring more organic traffic to your site.
Your work on content management and blogging strategies will compound over time. Receiving a steady handful of extra visitors daily will incrementally build visitors over months and years for your website. All while blogging steadily and without needing to increase your budget to sustain growth.

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Sales Copy

The goal of sales copy is to convince the visitor to buy your product or service. It needs to present what you’re selling in such an attractive way that the consumer has to say “yes.” The best direct-response copywriting focuses on how your customers can benefit from whatever you’re selling.
However, in some cases, the sales copy written to sell your product or the video sales script is too dry or not engaging enough for your audience. It puts the reader to sleep. While you don’t need to turn your sales page into the next techno-thriller novel, you should play with language and voice to give visitors a reason to keep reading, keep viewing, and definitely keep on engaging with the sales copy – EASIER SAID THAN DONE!

How can you write better sales copy?

Focus, Focus, Focus
Your target audience is having trouble with something in their daily lives. They might have secondary pain points, goals, and desires, but you need to focus on one to send the point home for your sales copy. Your customers wants information they can digest and solves the problem they are having. Your customers will respond to a focus message that gets across one unified message.
Identify a Target Audience
You need to know exactly what your target audience expects from your product or service. If you’re not able to speak to those desires, you’ll wind up with sales copy that never converts. As you are writing your sales copy, it is good practice to keep your audience in mind – what are the challenges of your customer, how will your product help overcome their obstacles, and how can you help them with their challenges.
Tell a Story
Using a narrative to focus sales copy can yield incredible copywriting results. Tell a story around your focus topic to help people connect to your product, service, and brand. You can also use testimonials or case studies to tell stories. Alternatively, a great approach is to tell your brand story and what led you to create your product or service in the first place. Your audience will be able to relate better to your brand.

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Our Writing Process

Our systematic approach outlines a clear strategy to deliver your content. Our customer engagement process walks you through our onboarding process to topic selection and formatting, and final delivery of content.

What Can Exceptional Copywriting Do For Your Business?

We focus on user experience
There are many factors that can affect the user experience. Not only do you have to create winning content but how your customers digest the experience is equally as important. Page speed, fonts, layout, and mobile layout, all play a role in how your customer digest your information and if they will come back for more. Creating a memorable user experience is key to your content management strategy.
We write to rank on SEO
On-page SEO with killer copy, engaging readability, and the ability to solve your customer’s problem is just the start. OUr SEO package is design to rank your keywords, fix any structure issues, and obtain you more backlinks.
We provide engaging Images
An article without any media is not going to excite your audience. We provide high quality premium photos, images, and graphics to spice up your blog, case study, or special report.
We can promote your contents on other social media channels.
Website copy and blog are part of an overall unified content strategy for your brand. Social media provides important channels where your audience hangs out and consume information that interests them. You need to be on those channels and engage with them. Creating the right copy and crafting the right message will build credibility and trust in your brand.
We take care of everything for you
Our team can help with all of your content management, research, and copywriting. Leave it in our hands and you will have one less major component of your marketing to worry about.